<p>Private label jewelry means you sell pieces under your own brand name, but a manufacturer makes them. It is a model used by boutiques, fashion brands, online stores, and gift shops all over the world. And it is far more accessible than most people assume.</p>
<h2>What private label actually means</h2>
<p>In the simplest version, you pick designs from a manufacturer's catalogue, add your logo, and sell them as your own brand. In the more involved version, you develop custom designs, specify the packaging, and build a product line that is unique to your store.</p>
<p>We work with both. Some customers choose six designs from our catalogue and have their logo laser engraved on each piece. Others come to us with their own sketches and build a full collection from scratch.</p>
<h2>Where your brand can appear</h2>
<p>With 925 sterling silver, there are several options for where your branding shows up:</p>
<ul>
<li>Laser engraved on the back of the piece (the most common choice)</li>
<li>Stamped into the metal on thicker pieces like rings and cuffs</li>
<li>Printed on a hang tag attached to the piece</li>
<li>Printed on the box or pouch</li>
</ul>
<p>Most private label customers do a combination: your logo on the piece itself, and your branding on the packaging.</p>
<h2>Minimum quantities</h2>
<p>Our minimum for private label orders is 15 pieces per design. If you are launching a small collection of 5 designs, you are looking at a minimum of 75 pieces total. This is manageable for most boutiques and small brands starting out.</p>
<h2>The design process</h2>
<p>If you are adapting from our catalogue, the process is quick. You select the designs, we add your logo, you approve a sample, and we go to production. If you are developing new designs, we start with your sketch or reference photos, produce a sample for your approval, then move to production. Custom designs add 2 to 4 weeks to the timeline.</p>
<h2>Packaging</h2>
<p>We can supply the jewelry in a plain box or pouch, or arrange branded packaging with your logo. Branded packaging usually has a separate minimum quantity and a longer lead time, so it is worth discussing early in the process if presentation matters to your brand.</p>
<h2>Is private label right for your business?</h2>
<p>If you want to sell jewelry under your own name without the complexity of running a manufacturing operation, private label is the answer. The investment is manageable, the process is repeatable once you have found the right manufacturer, and the result is a product line that feels genuinely yours.</p>
<p>We export to boutiques in Singapore, the USA, Japan, Europe, and Australia. To talk through what a private label relationship with us would look like, send us a message and we will take it from there.</p>